Adventive Develops New Branding Campaign for Room By Room Total Home Remodeling

Arlington Hts., IL, October 25, 2011 – Adventive Marketing recently launched a new branding campaign for its client, Room By Room Total Home Remodeling, formerly TS Ventures, Inc.  The campaign, which began with a name change and a new, more contemporary logo design, also included a variety of print, online and outdoor promotions targeting key geographic and demographic targets throughout metropolitan Chicago.

A new website was also developed: site features include a 60-second “web-commercial” for Room By Room as well as a variety of project videos that give potential customers a look at the complete remodeling process – from beginning to end. 

Other key pages included quick before-after examples and a page which outlined the company’s promises (their service guarantees).   

According to Room By Room’s President, Tom Scanlon, “Adventive has really helped us establish a strong presence within our target markets which has resulted in strong web traffic and a significant boost in our business.  Our website content and social media presence lead to us being noticed by the producers of DIY Network’s Kitchen Crashers TV program.  We are now the lead contractor to host their Chicago-based episodes.”

For more than 20 years, Adventive Marketing has excelled at Technical Marketing Communications, doing what many agencies can’t – combining unparalleled niche marketing for over a dozen vertical industries with broad traditional branding and digital marketing skills.
Ranked among the country’s top agencies every year since 2004 by BtoB Magazine, Adventive Marketing brings a highly strategic and fully integrated approach to client marketing goals – applying the necessary metrics to gauge the success of each tactic employed.  For more information, visit Adventive Marketing’s web site at: www.adventivemarketing.com